BUSINESS NEED

Customer was publishing a book on Meditation and wanted to have a companion mobile application for the book. The idea was to keep the readers of the book engaged through the intuitive mobile app with innovative features. The important factor here was that the book was based on 21 day approach towards meditation and the mobile app was supposed to inherit this factor and then keep the users engaged towards daily meditation not just during the 21 days but even after that also.


SERVICES OFFERED

Our team got involved with the customer with an editor mindset and tried to understand the domain, intended audience. We went through multiple iterations to come up with a very intuitive and engaging UX in a way where the user gets intensely intrigued for next day learnings in the 21 day program. We introduced technical features such as audio based guided meditation and reminders etc. to make the application more engaging. Multi factor meditation statistics gathering is enabled and embedded in the application for potential introduction of analytical intelligence features in the future version of the application.


APP FEATURES


BENEFITS

Customer got great positive feedback and lot of interests from the users. With a release to small beta set of users the application has been getting very positive reviews and assisting positively the growth of book sale.


TECHNOLOGY

React Native, Firebase and Redux Saga